A man working on the engine of a vintage turquoise Ford truck with its hood open, parked in a garage or workshop area.

TUne

up

Pink circular smiley face with a simple black smile and two black oval eyes.
A quarterly deep-dive to keep your email engine running at full power.

Email isn't set-it-and-forget-it. Audiences shift, offers change, and what worked six months ago might be quietly costing you revenue today. The Tune Up is your quarterly check-in — we dig in, fix what's broken, and hand you a sharp 90-day plan to take into the next quarter.

One quarter. One deep-dive. Total clarity.

Every Tune Up covers your full email program from top to bottom, what's working, what isn't, and exactly what to do about it over the next 90 days.

Includes:

• Full performance audit of campaigns & flows

• Review of open rates, click-through rates & revenue impact

• Flow optimization recommendations

• Segmentation review

• Campaign planning for the upcoming quarter

• 60-minute strategy call

• Summary action plan document

A young woman with wavy hair wearing a denim jacket, sitting at a table with an open book and a cup, looking down at her phone, with a brick wall background.

audit to action in 2 weeks

‍ ‍step 4

delivery

Your 90-Day Action Plan & Campaign Calendar

Within 2 business days of your call, you receive your full Summary Action Plan — prioritized recommendations, your quarterly campaign calendar, and clear next steps you can implement immediately or hand off to your team.

step 1

Access

You Share Access & We Get to Work

Once booked, you grant us access to your email platform. No lengthy onboarding, no forms to fill out — we dive straight into your account and start the audit within 48 hours.

A simple, stylized drawing of a bent or curved arrow pointing to the left.
A right-pointing arrow

‍ ‍step 2

audit

Full Email Audit & Analysis

We audit every campaign and flow — performance data, segmentation, copy, design, and structure. We flag what's working, what's underperforming, and what's missing entirely. This takes 3–5 business days.

A dark red, abstract-looking sculpture or artwork with a modern design, featuring a vertical element and a curved base.

‍ ‍step 3

strategy call

60-Minute Deep-Dive Call

We sit down together on Zoom and walk through every finding. You'll understand exactly what's happening in your email program, why it matters, and what we recommend. Ask anything — this is your time.

this is for you if...

Pink smiley face with a simple black smile and two black dots for eyes.

You have flows and campaigns running but aren't sure if they're actually performing.

A white checkmark inside a black circle.

You want expert eyes on your email without committing to a full retainer.

A black checkmark inside a circle.

You're heading into a big quarter and want to make sure your email is dialled in.

Black check mark inside a circle.

You're a Launchpad grad who wants to check in and level up every few months.

A black background with a white check mark symbol.

this isN’T for you if...

A dark maroon circle with a pink sad face drawn inside.

You don't have any email flows or campaigns set up yet — start with Launchpad.

Black circle with a white checkmark inside

You're looking for someone to implement the changes for you each month — that's Full Stride.

Black checkmark symbol inside a circle

You want a one-off fix with no intention of acting on the recommendations.

Black check mark symbol inside a circle.

You need daily or weekly email support — this is a quarterly touchpoint, not ongoing management.

Black check mark inside a circle

WANT US TO IMPLEMENT?

The Tune Up gives you the roadmap. If you'd rather hand the wheel back to us, here's how we can help you execute.

ONE OFF CAMPAIGN

Need a campaign written and sent off the back of your Tune Up? We'll handle a standalone broadcast to kick off the new quarter.

From $150

NEW AUTOMATED FLOW

The audit identified a missing flow? We'll build it. Win-back, browse abandonment, VIP, birthday — fully written and launched.

From $300

FLOW IMPLEMENTATION

We don't just recommend the fixes — we make them. Add implementation of your flow optimization recommendations directly in your account.

From $200 / flow

UPGARDE TO FULL STRIDE

Ready for done-for-you email every month? Transition from Tune Up into Full Stride and we'll take everything off your plate going forward.

From $800 / month

Choose your investment

LaunchPad

For brands starting from scratch who need their email foundation built right.

from $2800

One call. One plan.
Zero fluff.

Full Stride

For brands ready for consistent, done-for-you email management every month.

from $1200

Tune Up

For brands who want a quarterly deep-dive to keep their email sharp and converting.

from $700

Still not sure?

If you’re not sure this is what you need right now, send me a message. I’ll be honest if I think you need something else or if this will actually help.


I’m not here to sell you something you don’t need.
 I’m here to help you win.

A woman with blonde hair, blue eyes, and a bright smile, sitting at a table with an open book, in a setting with a textured stone wall in the background. She is wearing a dark denim jacket, a red dress, and jewelry including earrings, rings, and a bracelet.
A downward-sloping black line chart with the title 'Donuts'. The chart shows three data points: 100 at the start, then 66, then 33 at the end, indicating a decreasing trend.